Lines of Business

Retail & SME

Your bank’s success depends on knowing your customers, recognizing their current and potential value, and delivering experiences that bind valuable customers to your brand—across channels and products.


It’s not just customers who expect more. Regulators do too.


Regulations are getting tougher. Whatever you implement in the marketplace, you must demonstrate that you did it with fairness, objectivity, transparency and consistency. A comprehensive, accurate audit trail has never been more important than it is today.

What does your bank need most?

Zafin’s product, pricing and offer management solution empowers retail banks to deliver compelling value propositions down to the micro-segment level with ease and at speed. All within a fully transparent and compliant framework.

Discover a Zafin solution to:

Build Relationships

Respond to customer needs and competitive challenges at speed with products, prices and offers designed to serve existing customers, attract new ones and build your business.

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Increase Efficiency

Deploy new products, packages, pricing strategies and offers in days rather than months with minimal IT support required.

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Ensure Regulatory Compliance

Bring new levels of consistency, transparency and control to your bank’s product and pricing practices.

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Accelerate Digital Transformation

Move mission-critical product and pricing capabilities to the cloud, enabling your bank to deliver new and relevant customer experiences at speed.

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