Alexandra (Alex) Roddy

Executive Vice President

Responsible for Zafin’s partnership with Salesforce, Alex draws upon 20+ years of experience in marketing, technology, strategy and product development with leading financial services companies including Bank of the West, Charles Schwab, Franklin Templeton, Wachovia and Wells Fargo. Located in the San Francisco Bay Area and passionate about giving back to her community, Alex serves on the boards of several nonprofit organizations.

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