Next-Generation transformation through Product & Pricing mastery with ZafinEmpowering product managers and accelerating core modernization

A national bank in Asia-Pacific set out to modernize its technology foundation and transform how it delivers digital banking experiences. To accelerate its core modernization program, the bank partnered with Zafin to decouple product and pricing from core systems—reducing reliance on IT, enabling faster product changes, and giving business teams direct control over configuration.

About the Client

A fast-growing national bank with approximately USD $17 billion in assets launched a multi-year modernization initiative aimed at building a next-generation digital banking platform. The program focused on improving speed, governance, and giving product owners greater control over how products are configured and delivered.

Results at a Glance

• Implementation Speed: < 10 months to go-live
• Efficiency: Teams self-manage changes without IT dependence
• Compliance: Automated rules ensure regulatory alignment
• Transformation: Foundation for core migration success

The Challenge

The bank’s manual governance and legacy processes created bottlenecks in product development. Each product or pricing change required IT intervention, creating delays and limiting the bank’s ability to respond quickly to new requirements.

Fragmented systems made it difficult to maintain consistent product, pricing and eligibility rules across deposits, lending, and cards, slowing innovation and increasing operational risk.

The Solution

The bank implemented Zafin Product Catalog and Rates & Fees to manage product and pricing configuration outside of core systems which allowed product and pricing logic to be decoupled from the core, supporting the bank’s core modernization program.

This enabled the bank to:

• Accelerate product and pricing changes by centralizing configuration across deposits, loans, and cards
• Enable self-service management allowing product teams to configure and launch offerings independently, without requiring IT changes
• Support progressive core modernization through integration with both legacy and new core systems via APIs
• Ensure consistent governance and regulatory alignment through automated compliance rules

The Results

In less than ten months, the bank achieved full implementation of Zafin’s platform— resulting in faster product changes, reduced reliance on IT, and improved governance. 

• < 10 months to go-live
• Empowered business teams to manage products independently
• Reduced reliance on IT and shortened change cycles
• Created a foundation for core banking migration and continuous innovation

Operational Impact