A Worldwide Leader in Digital Banking

Strategic pricing technology for deposits + lending, designed to drive profitability.

  • %

    Dynamically modify rates

    to provide a competitive advantage in a rates-driven environment

  • $

    Customize fees

    to optimize profitability with variable micro-segmentation

  • +

    Multi-product bundles

    to generate compelling offers that influence loyalty and increase net-new deposit volume

How Strategic Pricing Drives Profitability

Strategic pricing is a competitive necessity in countless industries, yet it’s a challenge at many banks we speak with. With digital disruption and a rising rate environment, it’s one that the finance industry can no longer afford to ignore.

With Zafin, banks can accomplish in a few clicks what would otherwise take months and cost millions.

Strategic Pricing Profitability for Banks. Optimize Fees and Rates management dynamic pricing. Reduce IT costs. Bank legacy systems.
  • Revenue and profitability

    Build, retain, and deepen primary relationships.

  • Flexibility and agility

    Reduce time to market and respond quickly.

  • Operational efficiency

    Reduce costs and automate manual processes.

  • Regulatory compliance

    Fair, transparent outcomes for clients and regulators.

  • Digital enablement

    Enable a true digital banking ecosystem.

  • Core system augmentation

    Innovate without replacing core systems.


Featured resources

Future of FinTech

Zafin recently hosted an event in NYC to discuss challenges in banking, innovation and the future of FinTech. A strong cohort of banks, FinTech companies, and startups attended the town-hall-style networking event. Check out the recap to hear all about it.

AI and Machine Learning Can Drive Profitability at your Bank
how ai and machine learning can help your digital banking right now

Explore a key real-world use case for Machine Learning and AI in retail banking. Read about a customer use case that's aspirational for many banks -- but a reality with Zafin. This could be a quick win at your bank for AI and Machine Learning.

Video Case Study - Retail Deposits and Strategic Pricing
Video Zafin SunTrust Case Study Strategic Pricing Retail Banking

Learn how this Super Regional U.S. Bank leveraged Zafin to drive profitability. Strategic pricing enabled them to grow their capabilities for regional segmentation from rates management all the way through execution on legacy systems.

Partnering with industry leaders

Zafin’s global network of partners enables us to deliver exceptional value to our clients.

  • FIS Global Banking Solutions Logo
  • microsoft logo zafin partner
  • IBM Logo and Banking Software Solutions
About Zafin

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