Video: reinvent the product and pricing experience

February 16, 2021
36 min video

February 16, 2021

Listen as experts Al Karim Somji, Founder and Group CEO of Zafin, and Likhit Wagle, GM of Global Banking for IBM, talk with Jim Rapoza, Research Director for Aberdeen, about reinventing the product and pricing experience to drive progressive modernization for financial institutions. This is part of an IBM video series, produced by Aberdeen on a Financial Institution’s Journey to Digital Reinvention.

Founded in 2002, Zafin offers a SaaS product and pricing platform that simplifies core modernization for top banks worldwide. Our platform enables business users to work collaboratively to design and manage pricing, products, and packages, while technologists streamline core banking systems.  

With Zafin, banks accelerate time to market for new products and offers while lowering the cost of change and achieving tangible business and risk outcomes. The Zafin platform increases business agility while enabling personalized pricing and dynamic responses to evolving customer and market needs.   Zafin is headquartered in Vancouver, Canada, with offices and customers around the globe including ING, CIBC, HSBC, Wells Fargo, PNC, and ANZ. 

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