Whitepaper
71%
of customers expect personalized experiences—and 76% feel frustrated when they don’t get them.
Mid-sized and regional banks are being squeezed—on one side by big banks with massive tech budgets, and on the other by nimble fintechs redefining customer expectations.
But with the right strategy, you can turn this pressure into an opportunity. Tiering offers a fast, cost-effective path to meet those expectations—without adding complexity or draining resources.Â
60%
of retail banks in North America believe that ‘the competitive threat from fintechs and other challengers are increasing’
“North American Retail Banking IT Pressures & Priorities 2024″ report by Celent.
This whitepaper explores how a scalable, tiering-based personalization model can help banks like yours compete head-to-head with larger players—without breaking the bank.Â
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