Watch Zafin CEO, Charbel Safadi’s message as we celebrate a significant milestone: winning the 2024 Microsoft ISV Innovation—Americas Partner of the Year Award. In this video, Charbel delves into the innovative spirit driving Zafin, the strategic importance of our partnership with Microsoft, and how our groundbreaking solutions are revolutionizing the banking industry. Hear firsthand how our commitment to excellence and customer-centric technology continues to shape the future of financial services.
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Originally published in The Financial Brand, May 2026 The competitive frame for retail banking has shifted, and for most institutions it has shifted faster than their loyalty and relationship programs have been able to keep up. The most-watched consumer financial relationships of the last…
June 3, 2026
8 mins