Do you worry about:

Untapped customer profitability? Customers shopping around? Relationship claims that over-promise and under-deliver?

Discover true customer relationship pricing.

Zafin’s relationship pricing solution offers the following benefits:


Enhanced customer experience


Increased customer profitability


Meaningful competitive differentiation

relationship pricing

True relationship pricing

Customer centric

Customer loyalty and preference


Consistent automated execution

Center your customers and grow your bank with true relationship pricing.


Externalize product and pricing from core systems

  • Create a unified 360-degree customer view
  • Gain visibility into customers’ full holdings, balances and banking behaviors
  • Increase product and pricing flexibility, transparency and consistency

Create compelling relationship packages and rewards

  • Leverage enterprise-wide cross-product pricing capabilities for relationship packages and bundles
  • Define motivating rate, fee and reward strategies
  • Deliver complex product and pricing strategies that legacy cores can’t

Execute flawlessly

  • Automate all pricing processes for complete consistency
  • Apply complex conditional pricing terms flawlessly
  • Price dynamically down to a segment of one

Zafin’s Relationship Pricing solution takes customer satisfaction, loyalty, retention and profitability to new heights.

Follow a proven path to better customer experiences and bigger profits.

Solution Components

Customer Relationship 360

Comprehensive actionable summary of relationship details

Relationship Rates, Fees and Rewards

Calculate and execute rates, fees and rewards consistently and automatically

Scalable Process Execution

Consistent, automated execution of all pricing processes

Transparency Data

Enable clear and timely explanations of fees, rates and benefits

Security, Service and Audit

Complete traceability for rates, fees and other benefits

Meaningful Metrics

Tools to monitor and measure the success of your pricing programs

What are you waiting for?